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June 2011

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Geoffrey Heard <[log in to unmask]>
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Date:
Sun, 12 Jun 2011 19:53:43 +1000
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At 4:58 PM +1000 12/6/11, Brian Ferguson wrote:
>Yes, it is a very interesting review and well worth reading. Thanks 
>Kino. And it is written by Joe Kissell.
>If you are able, employ the Safari "Reader" extension.
>
>Right near the end, last page, Joe says:
>
>"While the number of improvements Nisus Writer Pro has accumulated 
>in the last year is breathtaking, I'd be happier with slow, steady 
>progress - for example, monthly bug-fix releases and a handful of 
>new features once a quarter. It's fine to save up major changes for 
>a paid upgrade every two or three years, but in my experience, 
>customers are more content and loyal when they feel their needs are 
>actively being addressed. And, I'd rather get 10 percent of the 
>features I'm still missing in a few months' time than to get them 
>all - but only after waiting for years."
>
>Whilst most of the comments he makes are about features I have never 
>used, or even thought of, the concept of issuing regular updates 
>should be followed up, in my opinion.

I'll second that. In fact, there is an excellent marketing principle 
involved. Research shows unequivocally that people need their 
interest piqued at 90 day intervals or less or it tends to drop off 
-- and very rapidly.

Interesting review in general. I disagree with Joey Babes on two points:

1) NWP is a great app for writing the odd business letter.It is a 
very nice space in which to work and it is great to know you have lal 
that power under the bonnet when you need it.

2) I love the document manager. I don't keep my documents there, I 
keep documents I use again and again including a document of invoices 
which runs for a year, various lists of passwords and whatnot, two or 
three "Nisus New Files" for different formats (including outlining), 
some labels, and various letterhead templates.  I have the Document 
Manager open on launch and nothing else so with the normal New File 
and the Recent Files (set to 30), I have all my possible starter 
documents (including the normal Nisus New File, of course) ready to 
hand.

Cheers, geoff

Geoffrey Heard
Business & Environment Writer, Editor, Publisher
The Worsley Press
Buy "SUCCESS IN STORE: how to start or buy a retail business, enjoy 
running it and make money" and receive a FREE 140 page guide to 
advertising for small business: "How to make great ads for (small) 
business: 99 real world advertising ideas to kickstart *your* 
business today". Amazon or http://www.worsleypress.com

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