It's not too late to enter the DES's business plan 
competition! 

If you want to enter - and gain a chance at winning the 
$2,500 FIRST PLACE PRIZE - follow the instructions below 
carefully!

WHAT DO YOU NEED TO DO?

- Come up with a business idea. This can be ANYTHING, as 
long as you believe it can sell!
- Submit a three- to four-sentence proposal for your 
business idea to the DES blitz account by MONDAY, MARCH 28
- After you've entered yourself in the competition by 
submitting this short proposal, you'll need to begin to 
write a one- to two-page executive summary that outlines 
your business plan.

WHAT HAPPENS NEXT?

- Once you submit your executive summary, the DES will 
judge each of them and select the top three. We'll announce these 
top three plans by Monday, April 25.
- Between April 25 and May 5, Gregg Fairbrothers, a 
professor at Tuck, will mentor these top three groups to 
help them prepare for their final presentations. Professor 
Fairbrothers has been involved in myriad entrepreneurial 
ventures and is a walking dictionary on anything 
entrepreneurial.
- The top three groups will go on to the final round on 
the evening of Thursday, May 5. These final three 
contestants will present their ideas via PowerPoint 
presentations to a panel of judges who are REAL 
ENTREPRENEURS: Rob Adams, President of Simon Pearce; John 
Pepper, CEO of Boloco; and Phil Ferneau, co-founder and a 
manager partner at Borealis Ventures; and Jake Dwyer, vice president of business development of Instinctiv, Inc. The judges will 
select the first, second, and third place winners.
- The prize money is as follows: $2,500 for the first 
place winner, $500 for second place, and $200 for third 
place.
- More important than the prize money, however, is the 
exposure and the feedback you'll gain from the process. 
Having your ideas critiqued by entrepreneurs is by far the 
most helpful part. And gaining connections to the three 
entrepreneurs who are judging the contest is invaluable.

COMPETITION TIMELINE:

- MONDAY, MARCH 28: submit your three- to four-sentence 
proposal for your business idea to the DES blitz account.
- WEDNESDAY, APRIL 13: submit your one- to two-page 
executive summary, also to the DES blitz account.
- MONDAY, APRIL 25: the DES announces the top three plans. 
These three plans will go onto the final round of the 
competition.
- MONDAY, APRIL 25: Thursday, May 5: Professor Gregg 
Fairbrothers will mentor the remaining three groups in the 
days leading up to the final presentations of the plans.
- THURSDAY, MAY 5: the final round of the competition. The 
top three plans will make it to this final round. The 
three judges will choose the first, second, and third 
place winners.


If you'd like any more information at all on the 
competition, please blitz "Dartmouth Entrepreneurial 
Society." We have a sheet with instructions on writing an 
executive summary - which is actually much simpler than 
you'd think - and we can give you several sample executive 
summaries for you to use as templates for your own.

Thanks for your interest!

DES